Why Q4 Is the Wrong Time to Go Quiet on PR
Year-end press lists and design awards are decided in Q4. Here's why cutting the PR budget now costs coverage in January.
Case Studies: What Good Word's Pitches Actually Do (Juliska)
One case studies showing how Good Word builds pitches around a project's real story, from brief through placement.
Inside Tracy Glover Studio's Latest Installations
A look at Tracy Glover Studio's latest custom lighting installations, and how Good Word brings that work to audiences on social media.
What Summer Press Actually Rewards
A look at what earned trade press coverage this summer, and what it signals about pitching for the rest of the year.
Binge-Worthy Walls: Fancy Walls Brings Pop Culture Home
Fancy Walls draws on the moods of shows like Bridgerton and The White Lotus for a new wave of textured wallpaper.
Tai Ping Unveils the Sierra Collection
Tai Ping's new Sierra collection translates the Sierra Nevada into five hand-knotted rug designs in wool and silk.
Welcoming New Clients: Tai Ping and DLFNY
Good Word is pleased to welcome Tai Ping and DLFNY to its client roster, expanding partnerships across the design and lighting industries.
Recent Media Highlights
Explore recent media placements secured for Good Word clients across leading design, home, lifestyle, and business publications.
Floral Wallpaper Is Defining the Next Wave of Pattern-Led Interiors
Floral wallpaper is trending again in interior design. Discover how Fancy Walls is redefining florals with bold, customizable, peel-and-stick designs.
