We are a Brooklyn-based public relations, brand strategy + social media marketing firm focused on a wide range of brands helping to define the modern lifestyle—but our hearts belong to design.  

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What We Do.


Public Relations

This is the foundation—the “bread and butter” of our profession. Thanks to years of working in this space, our team has built lasting personal connections with writers, editors, and freelance journalists all over the country.  The press looks to us as a resource for great clients and creative products that are well designed. We work tirelessly to make sure our approach best represents each client’s unique voice.

Brand Building

We consider the company vision, mission, and values when helping to build a single brand identity. Our work with both large and established companies, as well as smaller, up-and-coming brands, has taught us that what increases growth for one, is different from what drives visibility for another. We work to develop and market our clients to the press, as well as the broader target audiences, by communicating a company “voice” that supports the essence of who they are in an ever-changing marketplace.  


Exhibit & Events

We develop comprehensive programs, and work with our clients to execute plans of action while simultaneously generating buzz. Our experience includes brand launches, trade shows, CEU/A+D events, curated designer exhibits, desk side meetings, and press junkets... we’ve done it all.  


Multimedia Content

When it comes to telling our clients’ story we are a full-service, one-stop-shop. Our creative thinking and innovative approach doesn’t just apply to press releases. We know that companies need well-developed and eye-catching content to build and grow their brands.  Our carefully selected network of talented creatives allows us to offer a number of multimedia services including: copy writing; video content – from concept generation, camera work, editing, motion graphics, illustration/animation, to hyper and timelapse video; photography - product, portrait and event; brand identity - website, logo, collateral material design and production.

Social Media

We believe a personalized social media strategy is a vital and integral part of a company’s PR portfolio. We execute and launch original digital campaigns and create content that is sincere and true to our clients’ brands. We’re not about the cheap thrills of paid likes. We use social media tools in an organic way and believe that genuine engagement will enhance brand awareness and help our clients connect with industry influencers and a target audience.

Who We Are.


Dania Ahmad


Dania founded Good Word PR (formerly D Loves Design PR) four years ago after working at some of the most respected boutique firms in NYC. She has more than 16 years of PR, brand strategy and social media marketing experience and has represented some of the most recognized global design brands. Dania calls Brooklyn home and is often inspired by its immensely rich and creative culture.


Batya Stepelman
Director of Social Media MarketinG

Batya, a NYC-native, began her popular blog Sparrows and Spatulas, when she left her position at a large NYC law firm. She used social media—initially an extension of her blog—to build community, strengthen relationships and find inspiration. Batya, who now lives in Denver, CO, has been making PR+SM connections with Dania since 2012.


Ashley Guttuso
Account Executive


Ashley’s PR experience began in the nonprofit industry and transitioned to brand-building and social media cultivation for a small design company. She joined Good Word PR in 2015.  When she’s not talking design with her creative colleagues, she loves checking out weekend farmers markets, live music, traveling, the desert, and exploring new spots in the city.



What’s the craziest thing you’ve had to do for work?
It’s a tie between trying to get a client on the Howard Stern Show and doing bathing suit makeovers on the Montel Williams Show.

What’s the best thing about your job?
I get to look at beautiful things all day long… and my colleagues and clients.

What’s your favorite Brooklyn hang out?
Greenwood Park (conveniently located right across the street from the office).

Where would you live if you left NYC?
Paris or Ramallah

What’s your favorite piece of furniture?
My desk, which was a piece in an exhibit I co-produced.  It’s made from reclaimed scaffolding wood and pipes.


What’s your favorite Social Media platform?

What’s your favorite Denver restaurant?
Merchantile Dining + Provisions

What’s your favorite #?

What do you miss about NYC?
My mom, old friends, apple picking in Upstate NY, Frankies 457, Culture Yogurt, and Wave Hill Gardens (where I got married!).

What’s your favorite piece of furniture?
Dining room tables—because that’s where memories are made.


What’s your favorite neighborhood in New York?
Williamsburg & Greenpoint neighborhoods in Brooklyn. 

If you had to pick another career what would it be?
Floral Grower & Designer

If you could take up a craft what would it be?

What’s your favorite piece of furniture?
A bench made from a 1930s Persian rug—it’s the first furniture purchase I made!

Favorite travel destinations?
The Southwest and Mexico


We have strategic relationships with collaborators and colleagues across the US and around the world.  Our wide network of creative associates means no project is too big or too far.


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